Visual

All students in Visual Design bachelor begin with a shared foundation in visual language, typography, brand design, editorial design, digital communication.

As they progress through the programme, students willcontinue to deepen the visual subjects.

The three years are structured around a clear progression, from the physical and foundational to the digital and autonomous.

During the first year, students build a working foundation in the fundamentals of the discipline: visual language, typography, drawing, history of visual communication, and the core design tools. Alongside this, the programme places particular emphasis on print culture and self-production — bookbinding, printing techniques, and the design of physical objects run alongside digital practice from the outset.

In the second year, the focus expands into moving images, interfaces, and communication: motion graphics, digital animation, UX/UI design, infographics and information design, and art direction. The history of cinema and video provides a cultural foundation for understanding the moving image as a design language. Students also develop type design skills and build a theoretical framework through courses in mass media, contemporary arts, and the sociology of communication.

The third year brings together advanced brand design, interaction design, semiotics, and AI-generated imagery — working with these tools not as shortcuts but as mediums to be understood, controlled, and applied with intention. A cinematography and editing lab connects film language directly to motion and digital animation practice. The year culminates in the graduation thesis. Studying in Milan means working in one of the densest concentrations of publishers, design studios, and brand communication in Europe. Faculty are practising designers. Project briefs are often drawn from real contexts.